The second largest city in Jamaica and the industrial centre of the north coast, Montego Bay is home to nearly 100,000 people. Its thriving tourist industry promises continued growth in the region. Commonly known as "MoBay," this city's hotel district is surrounded by restaurants and bars. People come here to bask in the sun on any of the numerous idyllic beaches that line the coast, especially those found east of the city.
More than just a succession of fine-sand beaches, Montego Bay also wins visitors over with its historic charm. Large sugarcane plantations, developed by the English during the 17th century, extend for thousands of hectares on the northwest Jamaican coast. Many of the sumptuous Great Houses, as the masters' residences were known, have been well preserved. In the vicinity of Montego Bay, some of these properties (Rose Hall Great House and Greenwood Great House) are open to visitors.